FGCU Florida Institute of Government Presents
"Writing Successful Business Proposals" Workshop
WHO FGCU Florida Institute of Government, for managers and employees from both the private and public sectors
WHAT "Writing Successful Business Proposals" full-day workshop from the Florida Institute of Government's Writing Programs. The workshop helps participants learn the best way to prepare a proposal, sell products and services, and ensure the message hits the prospect's "hot button." Jim Jacoby is instructor for the course.
WHEN 8:30 a.m. to 4:30 p.m., Tuesday, Nov. 15
WHERE Student Union Ballroom B
WHY To learn how to:
Analyze the prospect and determine the prospect's needs
Tailor the presentation to the prospect
Match the features, advantages and benefits of the product or service to the prospect's requirements
Determine "legal" unfair advantage over the competition
Write in "plain language"
Ensure inclusion of what is important and what to leave out in the proposal
CONTACT Joanne Hartke at (239) 590-7815 or firstname.lastname@example.org