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Florida Gulf Coast University

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Community Relations and Marketing



FGCU University Marketing and Communications (formerly Community Relations and Marketing) supports the university by building awareness of the research, scholarship, programs and activities taking place at FGCU and their relevance to the lives of people in the community.

The office offers creative support to the University in the marketing of its educational programs and outreach efforts with planning, consulting and strategic marketing services. These include proofreading, editing, writing, design and consultation. Our responsibilities include effectively communicating key institutional messages in a clear and consistent manner and increasing the visibility and image of FGCU as a quality institution.

In addition to producing and disseminating hundreds of news releases per year, the department produces “FGCU Perspectives,” a monthly television show, designed to highlight the relevance of FGCU research and scholarship to the lives of the public. The University’s community magazine, Pinnacle, highlights news of our emergence as a prestigious institution of higher education and demonstrates the relevance of University programs, activities, research and scholarship to people’s lives. The publication is issued four times a year and maintains its own website. The office also produces videos for the University’s YouTube channel.