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FGCU Small Business Development Center and The Referral Institute of SWFL Host "A Room Full of Referrals" Workshop
6/4/2012

FORT MYERS, FL - The Small Business Development Center (SBDC) at Florida Gulf Coast University and The Referral Institute of Southwest Florida host A Room Full of Referrals, a workshop about how behavioral styles affect networking results on Friday, June 15, 9 a.m. to noon at the Atrium, Executive Suites, 8695 College Parkway #1187, in Fort Myers.

Cost is $59 through June 11 and $99 thereafter. A continental breakfast provided by Robins Nest Bakery Cafe & Cakes is included.

The workshop teaches participants how to adapt their own communication style to establish rapport and trust, and how to leverage behavioral styles to make networking pay off in tangible business results.

"If you can learn to be more strategic in your networking activities, you will inevitably generate more referrals for your business, including understanding how each of the four major behavioral styles act, interact and react, which are the keys to your success," said Dorothy Saviste, franchise owner and trainer of The Referral Institute of SWFL, who will be working alongside business partner Christi Geib at this event.

"As the world's leading referral training organization, we train our clients how to generate more referral business. You only have between 2 to 7 seconds to make a good impression, so it is crucial to understand behavioral styles during the process."

The Referral Institute provides the training and tools to help business professionals gain financial success through relationship-based referral marketing.

To register or for more information, visit Sbdcseminars.org or call (239) 745-3700.

For further information, contact Trish Leonard, SBDC marketing director at (239) 745-3706, or tleonard@fgcu.edu.

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