Coronavirus (COVID-19) Advisory:

FGCU continuously monitors the latest information from health officials and shares details on the Coronavirus Updates website. Get details including helpful FAQs.

Learn More
profile picture

Gina Tran, Ph.D.

Assistant Professor
Dept of Marketing
Office: Lutgert Hall LH - 3323
Phone: 239-590-7328
Email: gtran@fgcu.edu

Back to Profile List

Ph.D. in Marketing, University of North Texas (2014)

Dr. Tran's primary research interests include social media marketing, e-commerce, and how technology impacts consumer behavior. To date, her research has been published in Business Horizons, Journal of Advertising Research, Management Research Review, and Psychology & Marketing. Dr. Tran's paper titled "The Impact of Microblog Postings and Emails on E-servicescape, Trust, Retail Patronage, and E-WOM" was awarded Most Innovative Research Paper from Elsevier 19th European Institute of Retailing and Services Studies Conference in Vienna, Austria.

Prior to her career in academia, Dr. Tran worked as a buyer for Neiman Marcus Online and Michaels. Dr. Tran enjoys spending time with her family, reading, and working out.